We’re proud to mention a recent partnership with a leading design industry publication, Clear Magazine. The magazine’s 2009 Fall issue – a special, limited edition printed completely on YUPO Synthetic Paper – came out in time for New York’s “Fashion Week” this past September.
It was important for Clear that its Fall Fashion edition reach the thousands of influential readers who attended Fashion Week. It was equally important that this special and collectible issue closed the gap on source reduction and recycling.
Clear’s founder and creative director, Emin Kadi, said that the magazine’s ongoing partnership with Yupo helped expose its readers to the world’s most inspiring, creative artists and events in an environmentally responsible way.
Paul Mitcham, Yupo’s director of marketing and sales support, was pleased that 100 percent “tree-free” and recyclable YUPO paper meets Clear’s high design and creative standards as well as its environmental policies.
A previous environmentally friendly edition of Clear was produced on YUPO® paper in December 2008.